Although Google Maps is the most popular mapping application, this did not prevent Google from acquiring Waze for over a billion dollars in 2013. In contrary to the fears often expressed, the application has not been interrupted, but Google has gradually integrated Waze's driving features into Google Maps.
1 min read
Attract new visitors to your stores with Mobilosoft & Waze :)
Topics: Mobilosoft News Location-based Advertising Waze
3 min read
It's summer, here is the checklist for your local digital marketing
Topics: Google My Business Location-based Advertising Google Posts Waze Calendar Public Holidays
How Waze leads customers into your outlets?
In this short video, (re) discover why the brands should resort to Waze to gain visibility and boost the visits in their points of sale!
Topics: Waze
4 min read
Valentine's Day and upcoming dates: How to boost visits to your businesses with Google My Business and Waze?
Like others, Valentine's Day is a special day of the year. For couples, families, relatives is (in theory) a moment of love and sharing, but for chains of shops and restaurants it is especially a great opportunity to attract new customers. Valentine’s Day is just one of the opportunities to use as we know that throughout the year, users are looking for information and advice on places to (re) visit. So you have a double opportunity to use for your marketing communication.
